The Return-On-Investment (ROI) module can be accessed once a campaign has been saved and completed. All revenue associated with the targeted list, for the campaign timeframe, is compared against forecasted revenue. Forecasted and actual expenses associated with the campaign can be added. A detailed variance report will be created to quantify the actual results of the campaign.
With Clairvoyix marketing will no longer be the mysterious, unquantifiable, and misunderstood discipline. Marketers will have the tools to reach the right audience with the right offer at the right time. The result? Targeted marketing will finally deliver on the promise: spend less for a higher return!
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Clairvoyix Overview (pdf)
Clairvoyix Integrates with Melissa Data to Deliver Accurate, Standarized Data to La Quinta Inn Suites